From Salento to Rome 5,000 “Pasticciotti Obama”

Posted on Mar 26 2014 by Redazione
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Angelo Bisconti will be in rome Thursday, March 27 in occasion Barack Obama’s visit and he will bring with him 5,000 ‘pasticciotti Obama’, the cakes he created in honor of the U.S. president.
Bisconti created these cakes to honour America’s first black president. It all happened in 2008, when Bisconti struggled to come up with a new, tempting pastry to offer his customers. He slowly refined the pasticciotto but the new dessert still didn’t have a name. It was the morning of November 5, 2008 and the election of America’s first black president was front-page news. Bisconti decided to honor him by naming his new dessert after Obama.
It was a lucky idea: in the years since, Bisconti has been able increase production of pasticciotto Obama from 50 to 5,000 pieces a day, which also allowed him to open new positions at his shop.
His idea has been so successful that ‘pasticciotto Obama’ is even featured on Travelers Today as one of 4 things not to miss if traveling to Europe in 2014.